When we communicate, we leave an impression. As an institution, that impression is important and helps us develop relationships with current students, alumni, future students, parents of future students, faculty, staff and our community. Our communication comes from our website, newsletters, advertisements, social media posts, letters and marketing materials. All of these impressions are extensions of the Southwest Mississippi Community College brand.

A clear and consistent visual message is essential to promoting Southwest Mississippi Community College. Our graphic standards manual is the guide to apply our visual identity to the forms of communication we use as an institution to promote, recruit, encourage, and celebrate Southwest Mississippi Community College.